No fraud blocking?! …Seriously?
We were sure this would be the gold standard. Before we started utilizing the software we discovered one huge issue…they do not block fraud! Improvely only detects fraud, they don’t do much about it. Fat good use that is for someone hit by his competitor at least 16 times a day.
Oh well…on to the next review.
I’ve also tried Improvely in the past when I just started advertising in Adwords.
While the UI is spiffy, THERE IS NO WAY TO BLOCK FRAUD.
I completely agree with this review.
What’s the point of a nice UI when my competitors are killing my budget?
I used it for 3 months and had to stop because they were showing a warning page to real potential paying customers instead of directing them to my website.
Improvely works across other platforms not just search engines and yet I didn’t see an improvement on my ROI.